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Customer Experience July 10, 2025

Navigating the SEO AI Jungle – How companies gain visibility for ChatGPT & Co.

AI-based search systems such as ChatGPT and Google SGE are changing how content is found and read. What does this mean for your SEO strategy? Our article shows you how classic SEO measures can be specifically supplemented in order to optimally prepare content for generative AI. Find out what is behind terms such as LLMO and GEO and stay visible in the digital transformation.

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Cyber Security & Data Protection March 17, 2025

National Supervisory Programme 2025-2027: Focus on Cyber Resilience and DORA

In 2025, banks and their service providers will face a multitude of new challenges: Cyberattacks are on the rise, digital dependencies are growing and DORA is bringing profound changes. But which aspects will the supervisory authorities be monitoring most critically in 2025?

National Supervisory Programme 2025-2027: Focus on Cyber Resilience and DORA
Photo of a man and woman laughing in a valantic CX client workshop. In front of them on the table are a laptop and coffee cups.

Customer Experience March 13, 2025

Marketing planning – boost efficiency with the Optimizely Content Marketing Platform

A company’s marketing planning receives a major boost with the Optimizely Content Marketing Platform (CMP). By leveraging automation, AI-powered content production, and data-driven workflows, teams can achieve measurable efficiency gains. However, successful implementation requires careful planning. In this blog post, we explore how Optimizely CMP transforms marketing operations.

Marketing planning – boost efficiency with the Optimizely Content Marketing Platform
Live Shopping Tips, Live Shopping Platforms and Live Shopping Integration. A woman showcases a beauty product in the stream.

Customer Experience March 5, 2025

Live shopping: Tips, tactics & technologies for quick wins (3/3)

More and more companies in Europe are recognizing the potential of live shopping events and investing in the right technologies. In the third part of our blog series, discover essential live shopping tips and learn how to achieve a seamless live shopping integration into your omnichannel strategy.

Live shopping: Tips, tactics & technologies for quick wins (3/3)
Live Shopping Best Practices

Customer Experience February 28, 2025

Live shopping: Best practices, brands & success stories (2/3)

By 2026, around 20 percent of global e-commerce transactions could take place through live shopping experiences, according to a forecast by McKinsey. But what exactly is behind this innovative sales format, and how can European brands benefit? In this series, we take a behind-the-scenes look at live shopping events.

Live shopping: Best practices, brands & success stories (2/3)
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Customer Experience February 25, 2025

Pimcore podcast with CEO Dietmar Rietsch: how do PIM and PXM shake things up in today’s market?

How do PIM and PXM shake things up in today’s market? In this episode of Digital NOW!, Dietmar Rietsch shares insights on the power of Product Information and Experience Management. Learn how businesses can enhance customer experiences and drive success. Listen now!

Pimcore podcast with CEO Dietmar Rietsch: how do PIM and PXM shake things up in today’s market?
A woman showcases a sneaker to the camera during a live shopping stream.

Customer Experience February 25, 2025

Live shopping: Business potential & benefits of the e-commerce trend (1/3)

By 2026, around 20 percent of e-commerce worldwide could take place via live shopping experiences - according to a McKinsey forecast. What is behind this innovative sales format and how do European brands benefit? In our blog series, we take a look behind the scenes of live shopping events.

Live shopping: Business potential & benefits of the e-commerce trend (1/3)
Frau in Warnweste und Schutzhelm schreibt im Freien auf einem Industriegelände auf einem Klemmbrett und unterstützt das Asset Lifecycle Management für den Netzbetreiber, mit unscharfen Hintergrundstrukturen.

SAP Services February 20, 2025

Challenges in asset lifecycle management for grid operators

Asset lifecycle management is of central importance for grid operators in the utilities sector. The growing demands of the energy transition, advancing digitalization and ever stricter regulatory requirements pose enormous challenges for the industry.

Challenges in asset lifecycle management for grid operators
Photo of three colleagues taking a break in a lounge area.

Customer Experience February 20, 2025

Key to Omnichannel Marketing Automation: Unified Customer Experiences with CDPs

For many companies, omnichannel marketing sounds like a matter of course: customers should be reached across all channels, from the website to email to the brick-and-mortar store. But in practice, many companies fail to create a truly seamless experience. But why is this the case - and how can a Customer Data Platform (CDP) help to solve this problem?

Key to Omnichannel Marketing Automation: Unified Customer Experiences with CDPs
Shot of office workers in a meeting in a boardroom

Digitalization Services February 18, 2025

New certification: valantic expand their expertise in the field of AWS cloud migration

Cloud technologies enable businesses to quickly adapt their IT infrastructure to changing requirements. With enhanced expertise in the AWS ecosystem, valantic can now provide even better support for their clients’ cloud migration. In our interview, cloud expert Dr. Robert Klimke explains the various benefits.

New certification: valantic expand their expertise in the field of AWS cloud migration
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