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CRM with the SAP Sales Cloud

Customer Relationship Management for Digital Sales

Offering customers the best customer experience at all times requires more than just a classic Customer Relationship Management (CRM) system. CRM software such as the SAP Sales Cloud connects all processes along the value-creation chain and is the engine for more sales in a shorter time and the basis for a perfect customer experience.

More than ever today, the sales team – from inside sales to the sales force – has to have access to important customer information from anywhere and at all times in order to make the best possible decisions. With the SAP Sales Cloud, customers – regardless of whether B2B, B2C or B2B2C – will be assisted through the entire sales cycle. Sales keeps the all-around view and has access to critical customer data in the CRM system at all times and on all end user devices, online and offline.


Table of contents

Here’s how sales can profit from the SAP Sales Cloud CRM solution

More sales

360-degree view of sales processes and all customer information in real time provide a true competitive advantage, one that pays off.

Closer networking & cooperation

All members of the sales team, whether inside sales or on the sales force, can work more effectively together thanks to close networking and a common view of customer data.

Great user acceptance

Thanks to an easy, intuitive interface, the user experience is better – everywhere, at all times, and on any end user device.

Here's how customers can profit from the SAP Sales Cloud

More intensive support

With a more transparent view of all relevant sales processes relating to the customer, your salespeople can spend more time providing intensive customer support.

Acceleration of the purchase process

Regardless of whether repeat purchase or initial contact, sales is perfectly prepared with a seamless process. From lead to opportunity to conclusion – the customer experience is consistent.

Customer Experience

Sales is aware of all relevant processes and has an all-around view of the customer. Customers profit from a better customer experience.

SAP Sales Cloud Overview

SAP Sales Cloud (formerly SAP Hybris Cloud for Customer) is a cloud-based CRM solution that helps companies act faster, become more relevant, maintain a strong presence, and sell more – more about this in the video.

Did you know...?

The international market research institute Gartner regularly compiles the Magic Quadrant and evaluates IT solutions. According to Gartner, the SAP Sales Cloud is the leader in Sales Performance Management (SPM). Read more in Gartner’s Magic Quadrant for Sales Performance Management.

Learn more about CRM with the SAP Sales Cloud

SAP’s Sales Cloud is one of the leading cloud CRM solutions, next to Salesforce and Microsoft Dynamics. This CRM solution is platform-independent and scores points thanks to standardized SAP integration.

Successful customer experience projects

Many companies are already using the SAP Sales Cloud as their CRM system. valantic’s success stories can show you how customers are using this CRM solution and what makes these projects so special.

Other SAP Customer Experience solutions

The SAP Sales Cloud is part of the SAP Customer Experience Solutions. SAP also offers other solutions for marketing, sales, and service.

Your Contact

Picture of Alexandra Maidl, Director Customer Engagement at valantic Customer Engagement & Commerce

Alexandra Maidl

Director Customer Engagement
valantic Customer Engagement & Commerce