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Customer Experience December 11, 2025

Multi-agents: The next evolutionary stage of AI in marketing

Multi-agents represent the next stage of AI in marketing. Instead of relying on isolated tools, multiple specialized agents work together in parallel, enabling faster decisions, stronger content, and scalable optimization processes. This article shows how multi-agent systems structurally support marketing teams and strengthen them strategically.

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Engineers analyze vehicle data in a rail depot on a monitor across the entire lifecycle.

SAP Asset Lifecycle Management February 3, 2026

Managing vehicle data across the lifecycle

This article shows how vehicle data can be managed in a structured manner throughout its entire lifecycle – from lifecycle logic and change and configuration management to implementation with SAP S/4HANA Asset Management and complementary cloud modules.

Managing vehicle data across the lifecycle
Annariina Komljenovic, Executive VP Strategic Alliance Management

Digitalization Services January 22, 2026

Digital Sovereignty: Between Billion-Dollar Investments and Strategic Autonomy

On December 11, 2025, Amazon Web Services (AWS) published the European Sovereign Cloud Sovereign Reference Framework (ESC-SRF). Eighteen months after the €7.8 billion investment in Brandenburg, we can now assess what has actually been achieved. The result: this is a technical implementation, not symbolic politics.

Digital Sovereignty: Between Billion-Dollar Investments and Strategic Autonomy
Shot of two businessmen using a digital tablet together in an office

Digitalization Services December 18, 2025

Agentic Commerce: Why payment service providers need to act now

AI-driven commerce is transforming how consumers shop, with intelligent agents streamlining discovery, decision-making, and payments. Payment Service Providers must evolve to support agent-led journeys, integrating with AI ecosystems to remain relevant. Those who modernize their systems gain a strategic advantage, while those who don’t risk losing ground in this fast-changing landscape.

Agentic Commerce: Why payment service providers need to act now

Customer Experience December 16, 2025

Scaling customer loyalty with Agentic AI and self-service

Eliot shows how AI, Agent Assist, and Self-Service can make customer service scalable without losing the human touch. In our interview, Eliot COO Michaela Schmidke-Puchtinger shares best practices, concrete use cases, and recommendations for companies that want to make their service more efficient, faster, and more customer-centric.

Scaling customer loyalty with Agentic AI and self-service
Portrait of Maria Kern, Senior Frontend Architect of valantic

Customer Experience December 2, 2025

Product configurators in modern e-commerce – significance, benefits, and trends

Product configurators are key drivers of today’s e-commerce experience. In this interview, Maria Kern discusses how businesses can benefit from personalized customization, product advisors, and visual presentation – and how AI, AR/VR, and IoT are shaping the future of these solutions.

Product configurators in modern e-commerce – significance, benefits, and trends
Junge Frau mit Brille bestellt über ein Tablet Waren.

Digitalization Services November 27, 2025

Agentic Commerce Protocol: Redefining E-Commerce with OpenAI and Stripe

The Agentic Commerce Protocol (ACP), developed by OpenAI and Stripe, is redefining e-commerce by enabling AI agents to conduct secure, scalable transactions autonomously. Using Shared Payment Tokens and robust cryptographic verification, ACP ensures seamless interactions between AI agents, merchants, and consumers, paving the way for the future of autonomous commerce.

Agentic Commerce Protocol: Redefining E-Commerce with OpenAI and Stripe
Drei Personen arbeiten nachts in einem Büro gemeinsam an einem Schreibtisch und schauen auf einen Laptop-Bildschirm.

Microsoft Fabric November 26, 2025

Digital Twins made easy – Meet the new Microsoft Fabric feature

Do you use Microsoft Fabric and want to create or use digital twins? At the Fabric Conference, Microsoft introduced the new Digital Twin Builder—an exciting feature that natively integrates digital twins into Microsoft Fabric. Discover it now with valantic.

Digital Twins made easy – Meet the new Microsoft Fabric feature
A smiling elegant female using her smartphone while sitting on the cozy sofa in the living room.

Customer Experience November 25, 2025

GEO – The Fast Future Road to Business Success

Generative Engine Optimization (GEO) is emerging as a key discipline in digital marketing. AI chatbots are becoming central entry points in the customer journey. Brands that do not appear in these interactions risk losing visibility. This article explains how GEO works and outlines the seven pillars of successful implementation.

GEO – The Fast Future Road to Business Success

Customer Experience November 24, 2025

Measuring what matters: setting the right KPIs in pharma marketing

Accurate and near real-time marketing data are essential for impactful pharma marketing. This article explores how reliable, timely data builds trust, drives smarter decisions, and enables marketers to monitor campaigns, address compliance risks, and create personalized experiences. Learn why data accuracy and speed are the foundation of success in the pharma industry.

Measuring what matters: setting the right KPIs in pharma marketing
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