Customer Experience December 2, 2025

Product configurators in modern e-commerce – significance, benefits, and trends

Product configurators are key drivers of today’s e-commerce experience. In this interview, Maria Kern discusses how businesses can benefit from personalized customization, product advisors, and visual presentation – and how AI, AR/VR, and IoT are shaping the future of these solutions.

Digitalization Services November 27, 2025

Agentic Commerce Protocol: Redefining E-Commerce with OpenAI and Stripe

The Agentic Commerce Protocol (ACP), developed by OpenAI and Stripe, is redefining e-commerce by enabling AI agents to conduct secure, scalable transactions autonomously. Using Shared Payment Tokens and robust cryptographic verification, ACP ensures seamless interactions between AI agents, merchants, and consumers, paving the way for the future of autonomous commerce.

Microsoft Fabric November 26, 2025

Digital Twins made easy – Meet the new Microsoft Fabric feature

Do you use Microsoft Fabric and want to create or use digital twins? At the Fabric Conference, Microsoft introduced the new Digital Twin Builder—an exciting feature that natively integrates digital twins into Microsoft Fabric. Discover it now with valantic.

Customer Experience November 25, 2025

GEO – The Fast Future Road to Business Success

Generative Engine Optimization (GEO) is emerging as a key discipline in digital marketing. AI chatbots are becoming central entry points in the customer journey. Brands that do not appear in these interactions risk losing visibility. This article explains how GEO works and outlines the seven pillars of successful implementation.

Customer Experience November 24, 2025

Measuring what matters: setting the right KPIs in pharma marketing

Accurate and near real-time marketing data are essential for impactful pharma marketing. This article explores how reliable, timely data builds trust, drives smarter decisions, and enables marketers to monitor campaigns, address compliance risks, and create personalized experiences. Learn why data accuracy and speed are the foundation of success in the pharma industry.

Customer Experience November 20, 2025

Complete-the-Look: Effective cross-selling with AI in e-commerce

Cross-selling meets artificial intelligence: With a “Complete-the-Look” feature, retailers can transform their product pages into inspiring shopping experiences. AI analyses style, color, and context, identifies possible combinations, and automatically recommends matching items - efficient, personalized, and engaging.

Customer Experience November 18, 2025

AI instead of Sampling: How to Ensure Top Service Quality with Zendesk QA

Consistently high quality, transparency, and efficiency in customer service — Zendesk QA delivers an AI-powered, data-driven, and automated solution. Learn in our interview how AI is setting new standards for service quality assurance.

Customer Experience November 13, 2025

From situationships to real relationships: insights from the CRM Roundtable in Oelde

On October 23, 2025, around 20 CRM experts, marketers, and CX professionals from the OWL region gathered at the Simplicity headquarters in Oelde for the CRM Roundtable hosted by valantic, Simplicity, and Bloomreach. Our goal: to rethink the “R” in CRM – shifting from casual “situationships” to strong, lasting relationships.

SAP Services November 11, 2025

AI is Not a Surefire Success: 5 Impulses to Unlock Its Potential

The benefits of AI and SAP Cloud ERP only materialize when their possibilities are consistently leveraged. For this, technology must become an integral part of everyday business operations. As a consulting partner, valantic makes innovation visible, prioritizes relevant use cases, and ensures that our clients fully harness the existing potential.