Blog

Customer Experience

No company can succeed today without exceptional customer experiences. Everything in the blog category “Customer experience” revolves around the topics of customer experience management, customer journey development, CRM consulting and implementation, marketing automation, e-business and e-commerce, B2B portals and marketplaces, and design and UX development.

Bild einer lächelnden Frau, im Hintergrund Regale eines Baumarktes sowie die Nahaufnahme eines Tablet-Bildschirmes

Customer Experience September 8, 2020

On-site search as a central element of the customer experience

Even if e-commerce takes place online, it pays to look beyond the end of one's own nose. There are various concepts, behaviors, and simple experiences from everyday life from which you can learn in e-commerce. These include, for example, why the search in your own shop is such a central element of the customer experience.

Four colleagues testing an online store system via a smartphone and laptop.

Customer Experience August 20, 2020

What is SAP S/4HANA Customer Management and what distinguishes this solution?

SAP has a lot of Customer Relationship Management solutions in its portfolio. Very traditional SAP CRM on-premise or the cloud-based SAP C/4HANA. We will show you another alternative with SAP S/4HANA OP: Customer Management.

Image of Joachim Hackmann, Principal Consultant at teknowlogy|PAC, digital innovations, a data center in the background

Customer Experience August 3, 2020

Customer Experience in Mechanical Engineering: Faster Communication Give Companies a Competitive Advantage

Ever more mechanical engineering companies are focusing on first-class customer service. Automation and suitable platforms and software solutions should help to speed up the relevant processes in order to increase customer satisfaction.

Bild einer Laptop-Tastatur, einer Frau, die vor einem Whiteboard mit bunten Post-Its steht, sowie die Zeichnung einer Projektplanung, Bild zum Blogbeitrag für ein erfolgreiches Customer Relationship Management (CRM)

Customer Experience July 27, 2020

5 tips for making a CRM project successful

Many projects in Customer Relationship Management fail. This doesn’t have to happen: Here are 5 tips for how you can guarantee that your CRM project will be successful.

Bild von Tatjana Kilb, Business Analystin für SAP Customer Experience Solutions bei valantic CEC, im Hintergrund die Büroräume von valantic in Mannheim

Customer Experience June 10, 2020

Business Analyst for SAP Customer Experience Solutions – Insights from the Project and Working World at valantic

Tatjana Kilb decided to join valantic in October 2017 after a personal interview. In her role as Business Analyst, she provides insight into the SAP Customer Experience project world and she explains why everybody is working together at valantic.

Image of Prof. Dr. Martin Selchert, HLG Ludwigshafen, sales of the future, b2b

Customer Experience May 28, 2020

Sales of the Future: Prof. Dr. Martin Selchert about Digitalization in B2B Sales

We spoke with Prof. Dr. Martin Selchert about success strategies for digitalization in B2B sales and what companies can do now.

Image of Matthias Bös, Solution Architect for SAP C/4HANA at valantic Customer Engagement and Commerce, laptop keyboard, signature, conference room

Customer Experience May 12, 2020

Greater customer satisfaction with SAP CPQ: How guided selling increases efficiency in sales

In our rubric “5 questions for...” we spoke with Matthias Bös, Solution Architect at valantic in the customer experience sector, about SAP SPQ, guided selling, and efficiency in sales.

Image of a chessboard, a woman wearing a protective mask, hands being washed and a laptop

Customer Experience April 23, 2020

Agility in customer experience management – 6 tips for how you can confront the next crisis better with your customers

Companies are confronted with the challenge that customers are “locked out” due to corona crisis. Here are 6 tips that will help you on being successful nevertheless.

picture of a happy woman, next to it a picture of a thumbs up and behind it a picture of a sign saying "Come in we're open" and a picture of mountains, valantic blog article "Peak-End-Rule"

Customer Experience April 8, 2020

The Peak-End Rule or Why Customer Experience Should Never be Left to Chance with Customer Experience Management

When is the customer experience good, when bad? Does only the first impression matter or does the experience arise from the total of all positive and negative experiences that a customer has with a company? What influences our perception?

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