Customer Experience

Customer Experience June 25, 2026

AI Potential in Manufacturing: Which Use Cases are already live – and what pays off?

In the manufacturing industry, AI is already one of the most important technologies. Yet there is a significant gap between ambition and productive use with measurable results. Where will AI be worthwhile in the manufacturing industry in 2026, and which use cases are already making its potential tangible today?

Customer Experience June 24, 2026

Model Context Protocol: MCP as an Infrastructure for AI Integration

The Model Context Protocol, or MCP for short, is increasingly coming up in strategic AI discussions. This open standard offers an efficient way to connect AI assistants with CRM, ERP, and internal systems. This article explains why MCP is relevant to decision-makers, what business opportunities it creates, and where caution is advised.

Customer Experience June 23, 2026

Digital Value Creation is changing: Customer Journeys, Platforms & Agentic Commerce

AI is reshaping the customer journey: making early decisions, redefining the role of platforms and driving the rise of agentic commerce. Read our blog to find out what this means for digital value creation and businesses.

Customer Experience June 22, 2026

4 Reasons Why AI Agents Are Transforming Your E-Commerce Business

AI agents select, filter, and recommend products before a human steps in. This is fundamentally changing the rules of the game in e-commerce. Four reasons why many commerce platforms aren’t built for this - and what decision-makers should be doing right now.

Customer Experience June 17, 2026

Interview: From GenAI to Agentic AI – What Will Make the Difference in 2026

How do companies make the transition from GenAI pilot projects to the value-adding use of agentic AI? In this interview, Sarina Hermann, Principal Consultant CX, addresses common misconceptions and explains how to successfully move toward the effective use of AI.

Customer Experience June 10, 2026

Agentic Commerce: Why the next 18 months will decide the next ten years

Agentic AI is changing the rules of the game in digital commerce. Where do retailers from the DACH region stand, what do global markets have ahead of them and how can companies become fit for agentic commerce? A personal assessment from retail practice with specific recommendations for action.

Customer Experience June 4, 2026

Digital Payment in Agentic Commerce: AI buys – who pays?

Agentic AI changes who clicks on "Pay". For merchants and payment service providers, this means that for the first time, the checkout has to deal with someone who is neither human nor a traditional interface. What role does digital payment play in agentic commerce and how will payment services become future-proof?

Customer Experience May 19, 2026

Why so many AI pilots in Customer Service fail – and how to make them work

For many companies, customer service is an obvious starting point for experimenting with AI. The demo is convincing. Expectations are high. Nevertheless, only a few pilot applications make it into regular productive operation. Three typical patterns and concrete approaches to how AI works in service "

Customer Experience April 28, 2026

Adobe Summit 2026: When AI stops assisting – and starts acting

The age of AI as a tool is over. What Adobe presented in Las Vegas are systems that understand goals, develop plans and execute processes autonomously. For us at valantic, the Adobe Summit 2026 was therefore less of a product fair than a preview of the decisions that companies will have to make in the next 12 to 18 months.