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Customer Experience December 11, 2025

Multi-agents: The next evolutionary stage of AI in marketing

Multi-agents represent the next stage of AI in marketing. Instead of relying on isolated tools, multiple specialized agents work together in parallel, enabling faster decisions, stronger content, and scalable optimization processes. This article shows how multi-agent systems structurally support marketing teams and strengthen them strategically.

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Customer Experience August 7, 2025

Salesforce Marketing Cloud Guide: Growth, Advanced, Next & the Full Picture

With Marketing Cloud, Salesforce offers a broad solution portfolio tailored to different company sizes and marketing requirements. This article provides a clear overview of all available editions.

Salesforce Marketing Cloud Guide: Growth, Advanced, Next & the Full Picture
Eine Geschäftspräsentation in einem modernen Konferenzraum. Eine Person in formeller Kleidung steht vor einem großen Bildschirm, der verschiedene Diagramme, Graphen und Statistiken zeigt. Mehrere Personen sitzen am Tisch und hören aufmerksam zu, einige mit Laptops. Im Hintergrund befindet sich ein weiterer Bildschirm mit einer Weltkarte und zusätzlichen Daten.

Artificial Intelligence August 5, 2025

AI Sales Agent – How to start: Quick wins & business value from day one

Up to 40 percent more conversions, stronger business relationships, and customer experiences that directly drive revenue – the AI Sales Agent not only boosts speed and quality in sales processes but also unlocks significant business potential. In this third part of our blog series, you’ll learn how this value translates into measurable results and how to successfully enter the world of AI agents with quick wins.

AI Sales Agent – How to start: Quick wins & business value from day one
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SAP Asset Lifecycle Management August 4, 2025

Making sustainability measurable – practical questions on maintenance in the railway sector

Sustainability is becoming increasingly important in railway maintenance – due to new ESG requirements, rising energy prices and social pressure. In this interview, valantic shows how maintenance directly contributes to achieving ESG goals, why CO₂ alone is not enough, and how data-based approaches in SAP systems such as EAM or S/4HANA can help. Practical examples from DB to NRS prove that sustainability begins in the workshop – not in the report!

Making sustainability measurable – practical questions on maintenance in the railway sector
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Consulting & Strategy August 1, 2025

Server-side tagging: How to optimize data tracking and quality

Server‑side tagging delivers control, security, and performance to tracking. It bypasses browser restrictions, ad blockers, and cookie limits, providing reliable data and supporting privacy—ideal for precise analytics, conversion optimization, and successful campaigns.

Server-side tagging: How to optimize data tracking and quality
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SAP Services July 31, 2025

Future-proof enterprise architecture – a success factor for data management

An effective integration strategy is essential for future-proof enterprise architecture. SAP Integration Assessment, a capability of the SAP Integration Suite, enables companies to evaluate and optimize their integration environment. The requirement for a successful integration assessment is clean and well-maintained data. Various practical solutions ensure efficient data management.

Future-proof enterprise architecture – a success factor for data management
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Artificial Intelligence July 29, 2025

AI use case with measurable impact: Experience report on the AI Sales Agent

With the AI Sales Agent, valantic has introduced a powerful AI system for fast, data-driven lead scoring. In the second part of our blog series, you will learn about a proven AI use case with tangible KPIs, how the AI Agent optimizes sales processes, for which fields of application it is predestined and what possibilities the AI system has in store for the near future.

AI use case with measurable impact: Experience report on the AI Sales Agent
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Customer Experience July 24, 2025

Outlook: How AI agents are shaping the future of work

The use of AI agents provides new impulses for collaboration and organizational workflows. Those who explore the possibilities early lay the foundation for greater efficiency, flexibility, and future-ready structures within their company.

Outlook: How AI agents are shaping the future of work
A man with glasses and a beard works intently at a desk with multiple large monitors displaying colorful code in a development environment. The scene shows a modern office focused on software development or IT security.

Artificial Intelligence July 22, 2025

Introducing: AI Sales Agent for AI-powered lead scoring

How can you process leads faster and increase success in B2B sales? With the AI Sales Agent, valantic presents an AI-powered solution for data-driven and automated lead scoring. In this blog series, we explore the idea and potential of the AI system from tech, user, and business perspectives.

Introducing: AI Sales Agent for AI-powered lead scoring
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SAP Services July 17, 2025

SAP Cloud ERP for Consumer Goods – making businesses more efficient and sustainable

SAP Cloud ERP enables players on the fast-moving consumer goods market to rapidly establish an intelligent core for their business. SAP S/4HANA Public Cloud includes key industry processes based on proven best practices, it delivers continuous innovation and offers flexibility that gives companies a competitive edge thanks to its modular architecture.

SAP Cloud ERP for Consumer Goods – making businesses more efficient and sustainable
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