Customer Experience

Customer Experience July 15, 2025

Calculation models and ROI: What Salesforce Agentforce delivers in real terms

The economic impact of AI agents is measurable when planned correctly. With pilot initiatives, comparative data, and clear objectives, the value contribution of Salesforce Agentforce can be systematically evaluated and applied to specific use cases.

Customer Experience July 10, 2025

Navigating the SEO AI Jungle – How companies gain visibility for ChatGPT & Co.

AI-based search systems such as ChatGPT and Google SGE are changing how content is found and read. What does this mean for your SEO strategy? Our article shows you how classic SEO measures can be specifically supplemented in order to optimally prepare content for generative AI. Find out what is behind terms such as LLMO and GEO and stay visible in the digital transformation.

Customer Experience July 10, 2025

The best way to get started with Salesforce Agentforce: Implementation, pilot projects, and quick wins

How can companies successfully get started with AI-powered processes using Salesforce Agentforce? With a targeted approach, it's possible to identify initial use cases, test them thoroughly, and scale step by step. A structured path helps deliver effective results quickly without disrupting day-to-day operations.

Customer Experience July 3, 2025

Success Stories: How companies are already using Salesforce Agentforce today

From food delivery to B2B sales: companies across a wide range of industries are already relying on Salesforce Agentforce. These AI agents automate processes, reduce team workloads, and enhance the customer experience. Real-world examples illustrate the versatility of Agentforce and the measurable benefits it can deliver in a short time.

Customer Experience June 26, 2025

How Salesforce Agentforce is transforming businesses: From service to commerce

What if service responded faster and commerce adapted in real time without added complexity? Salesforce Agentforce brings AI agents into your operations, enabling personalized experiences, leaner processes, and more time for what really matters.

Customer Experience June 24, 2025

AI agents in Optimizely CMP: more efficiency through smart teamwork

In the second part of our blog series on the use of artificial intelligence (AI) in content marketing, we explore the role of AI agents within the Optimizely Content Marketing Platform (CMP). These intelligent agents work together as a team to streamline marketing workflows and increase overall efficiency.

Customer Experience June 17, 2025

AI in the Optimizely CMP – smart support from “Opal”

In the first part of our blog series on AI in content marketing, we explore the capabilities of Optimizely CMP. At the heart of it: the intelligent AI “Opal”, which acts as a virtually limitless and highly efficient work resource. In this post, we explain how Opal works and the crucial role its agents play in the process.

Customer Experience June 13, 2025

Between Human and Machine: Reflections on Knowledge for Growth 2025

At Knowledge for Growth 2025, valantic colleagues Eddy Peeters and Kasim El Bastani explored the intersection of AI, healthcare, and human-centered innovation. While AI plays a supportive role, human expertise remains central. From AI’s real-world applications to ethical considerations, the event highlighted a cautious but optimistic future for technology in healthcare.

Customer Experience June 12, 2025

Next Best Offer: How Retailers Maximize Cross- and Upselling Potential with CDPs

Say goodbye to guesswork: A CDP analyzes customer data, detects needs, and delivers real-time cross- and upsell offers. The result? Relevant experiences and measurable revenue growth.