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Future-proof commerce strategies
Magento Open Source
Magento Open Source is one of the world’s leading open-source commerce platforms, forming the foundation for powerful, scalable, and highly customized online stores. As a long-standing Magento partner, valantic supports companies in developing, optimizing, and continuously evolving their e-commerce solutions — from initial strategy and technical implementation to ongoing operations.
With Magento Open Source, businesses benefit from a flexible, future-proof, and cost-efficient foundation suitable for both B2C and B2B business models. Thanks to its open architecture, vast ecosystem, and strong developer community, projects can be tailored individually, new features can be integrated quickly, and growth strategies can be implemented sustainably.
What is Magento Open Source?
The foundation for high-performance digital commerce
Magento Open Source is a freely available e-commerce platform that provides businesses with a comprehensive solution for building and operating professional online stores. Based on an open, modular architecture, it offers maximum flexibility in creating digital experiences — without licensing fees and with full control over the source code.
Key benefits at a glance:
Scalability
Magento grows with your business — from start-up to global enterprise.
Flexibility
Features, designs, and interfaces can be customized and expanded without limits.
Community Power
A global developer community ensures continuous innovation and security.
Open-Source Freedom
No license costs, full control, and independence in further development.
As an experienced Magento partner, valantic helps companies leverage these benefits strategically and tailor Magento Open Source to their specific business needs.
Benefits & Features
Why Magento Open Source drives your business forward
Choosing the right commerce platform is crucial for long-term success. Magento Open Source combines flexibility, extensibility, and performance, enabling companies to build a future-proof e-commerce strategy.
Core Features
- Product & Catalog Management: Flexible handling of complex product structures, variants, and categories.
- Content Management: Seamless integration of content, landing pages, and blogs without an additional CMS.
- Checkout & Payments: Customizable checkout flows and support for numerous payment providers.
- Multi-Store Capability: Manage multiple shops and brands from a single backend.
- SEO & Marketing: Comprehensive tools for search engine optimization, promotions, and campaigns.
Business Advantages
- Cost Control: No license fees and transparent development costs.
- Faster Time-to-Market: Modular structure and a wide range of extensions shorten implementation times.
- Independence: No dependency on proprietary technologies or vendor restrictions.
valantic combines these technical strengths with strategic consulting, UX design, and enterprise architecture to turn Magento Open Source into a high-performance, future-ready commerce solution.
Magento Open Source vs. Adobe Commerce – Which fits your business?
Many companies face the decision of whether to use Adobe Commerce (formerly Magento Commerce) or choose Magento Open Source as a strategic alternative. Both systems share the same platform foundation but differ in feature scope and licensing model.
| Feature | Magento Open Source | Adobe Commerce |
|---|---|---|
| License Costs | Free | Paid |
| Feature Scope | Core features, high flexibility | Advanced B2B features, AI capabilities |
| Scalability | High | Very High |
| Customization | Unlimited | Unlimited |
| Support | Community-based, valantic support available | Adobe Enterprise Support |
Magento Open Source is ideal for companies seeking maximum flexibility without licensing costs and willing to invest in tailored development. valantic helps you assess which platform best fits your business models, growth goals, and budget.
B2B & B2C Use Cases – Flexibility for any scenario
Magento Open Source is highly versatile — powering both B2C online stores with personalized shopping experiences and complex B2B portals with custom pricing, quotation workflows, and customer-specific areas.
Key benefits:
- B2C: Emotional shopping experiences, mobile optimization, marketing features, and multi-channel integration.
- B2B: Custom customer accounts, role- and rights-based access, quote requests, and complex pricing and discount logic.
Learn more about specific use cases on our page: B2B & B2C with Magento Open Source.
Architecture & Technology – An open foundation for endless possibilities
The technical architecture of Magento Open Source is based on a modular, service-oriented structure. This enables components to be developed, replaced, or extended independently. As a result, businesses gain a stable, scalable foundation that evolves with their growth and adapts easily to new market demands.
Technological highlights:
- Modular architecture with clearly defined APIs
- Support for modern frontend technologies (e.g., Hyvä)
- Headless and composable approaches for future-proof architectures
- REST and GraphQL APIs for seamless third-party integrations
Extensions & Integrations – Scaling your shop with your business
Magento Open Source’s open ecosystem offers virtually unlimited possibilities for extension. With over 5,000 available extensions and a broad range of APIs, the platform can be precisely tailored to your business processes.
Common integrations include:
- ERP & CRM systems: SAP, Microsoft Dynamics, Salesforce
- PIM/MDM solutions: Akeneo, Contentserv
- Marketing automation: Adobe Marketo, HubSpot
- Search & personalization tools: Algolia, Adobe Sensei
Explore more integration options on our page: Extensions & Integrations.
Successful Magento Projects with valantic
valantic has implemented numerous Magento Open Source projects — from high-traffic B2C platforms to highly complex B2B portals with customized customer processes.
Selected references:
- Maschinenbau Feld: Replatforming to Magento Open Source for efficient B2B processes
- mey: High-performance B2C commerce platform with modern UX design
- MyTriflex: Self-service customer portal for industrial audiences
These projects demonstrate the versatility of Magento Open Source — and how valantic helps companies turn it into a strategic platform for long-term digital success.
MyTriflex: B2B customer portal with SAP integration and self-service functions
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Learn morevalantic – Your Magento Open Source Partner
As one of the leading digital experience partners in the DACH region, valantic has been supporting companies for many years in launching, evolving, and scaling Magento Open Source solutions. Our teams for strategy, technology, UX, and data analytics work closely together to deliver tailored solutions that create real business value.
Our services at a glance:
- Strategic consulting & roadmap development
- UX and frontend design (e.g., with Hyvä)
- Implementation & integration
- Operation, maintenance & continuous optimization
We ensure that Magento Open Source is more than just a platform — it becomes the foundation for sustainable digital growth.
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