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From Industry 4.0 to Industry 5.0: a paradigm shift

Digitalization Services

Artificial Intelligence (AI)

Yvonne Hartmann

September 2, 2025

From Industry 4.0 to Industry 5.0: a paradigm shift

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Industry 4.0 has transformed manufacturing through automation, connected machines, and big data, driving efficiency and productivity. The next stage, Industry 5.0, shifts the focus: Progress now depends not only on machines and data, but on human-technology collaboration. The emphasis moves from pure automation to individualization, sustainability, and human-centered innovation.

People as the key to success in Industry 5.0

Industry 5.0 places human needs and potential at the core. Assistance systems, AI, and collaborative robots (“cobots”) take over routine tasks, freeing up employees’ time to apply creativity and problem-solving skills.

Companies benefit on two fronts: greater productivity and the ability to deliver tailored solutions. This human–technology symbiosis lays the foundation for sustainable competitiveness.

A timeline illustrating the development of industry from 1.0 (mechanization) to 5.0 (human–robot collaboration), highlighting key technologies and data from 1784 to the future.

Smart services: Bridging the gap between technology and customers

Smart services are data-driven offers that link physical products with digital platforms. They allow companies to deliver customized services in real time – from predictive maintenance to personalized recommendations. In doing so, the traditional product evolves into a service ecosystem that creates lasting value for customers. Thus, at the core of Industry 5.0, smart services drive true customer centricity.

From product- to customer-centric business models

The shift to Industry 5.0 is not just about introducing new technologies. It also requires reimagining business models. Instead of one-time product sales, companies must embrace sustainable platforms and subscription models. Customers now expect flexible, personalized solutions, and those who deliver them gain new revenue streams and lasting customer loyalty.

A Venn diagram shows the relationships between company, customer, product, and service, with SSI in the center, connected through value proposition, customer relationship, and value creation.

What companies need to do now

Integrating Industry 5.0 is a strategic move that requires technological expertise, data literacy, and an open culture. Companies must invest in smart services, AI, and digital ecosystems to make processes more flexible and customer-focused. This transformation from product provider to smart service partner is essential for long-term success in a data-driven, sustainability-conscious economy.

Two people are smiling and holding beer bottles while standing at a wooden counter. Others are in the background, also holding drinks and engaging in conversation.

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