Blog

Design thinking by valantic: enabling user-centered innovation

Digitalization Services

Susanne Wolf

December 5, 2024

valantic employees during a design thinking workshop

Share this article

Development teams often become so engrossed in technologically complex projects that they lose sight of the end users. At valantic, we recognize that design thinking is key for creating meaningful products, services, processes, and business models. Discover how you can create user-centered innovations by combining creative disciplines with ethnographic methods!

Optimizing innovation processes through design thinking

Step by step

Design thinking centers innovation and product development on the user experience, combining design-based problem-solving with ethnographic methods. This approach enhances innovation processes by effectively addressing user challenges at their core.

Dissecting the design thinking process

We use ethnographic methods like interviews or observations to unearth the true needs and challenges of users.
The identified issues are defined and documented.
Early-stage prototype creation helps detect problems right away, maintaining cost-effectiveness.
The designed model undergoes rigorous testing to uncover potential weaknesses.
Should the prototype pass without problems, it proceeds for implementation. If not, the next iteration begins.

Download valantic Design Thinking poster now!

Find out how you can create user-centered innovations with a combination of creative disciplines and ethnographic methods.

Download

valantic facilitates the design thinking approach for you

The following roadmap leads us to success:

We work hand in hand with your product management team to conduct user observations, identifying the true issues.
In the valantic innovation workshop, we hold cross-functional sessions aimed at idea generation, concept refinement in the sense of “hero use cases,” and prototyping.
Through industrial design thinking, we achieve the technical breakthrough – from the sensor to the cloud.
We carry out extensive analysis of user acceptance, in addition to technical and business feasibility.
Under our guidance – as part of a training session – we teach you how to effectively use design thinking in combination with other leading-edge digital development methods.

Let’s talk!

Lars Usling

Manager

valantic

Patricia Haas

Senior Consultant

valantic

More on this topic

A man in a retail store is trying on different outfits in front of a smart mirror, using AI.

Customer Experience September 18, 2026

From webshop to virtual try-on: how AI is making its way into retail stores

Digital interfaces such as smart mirrors turn AI in the store into a tangible business case. What potential does this hold for the customer experience and in-store personalization? Matthias Vollmer explains how the retail industry can combine the best of both worlds and turn physical touchpoints into an intelligent part of the omnichannel journey.

The valantic team of authors and their SAP BDC Handbook

SAP Services September 17, 2026

The SAP BDC handbook: An interview on Business AI and data culture

Five valantic consultants wrote the SAP Business Data Cloud handbook. In this interview, they explain why SAP BDC is the enabler for business AI and why this book is a must-read.

Three people are standing at a glass table with laptops in a modern office. In the background is a whiteboard and an industrial hall visible through glass.

Customer Experience August 27, 2026

Interview: How manufacturing stays digitally visible and AI-relevant

In the manufacturing sector, purchasing decisions are increasingly being made before the sales team is even involved. Designers, planners, maintenance technicians, and buyers conduct online research—and are increasingly receiving AI-generated responses. How can marketing teams at manufacturing companies ensure digital visibility and AI relevance? Answers and recommendations from the Manufacturing Practice.

Don't miss a thing.
Subscribe to our latest blog articles.