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Customer Centricity at valantic

Think Customer Centric – Grow Sustainably and Successfully

At valantic, we bring Customer Centricity to life by helping companies understand their customers and create exceptional, personalized experiences that drive long-term success.

Customer Centricity visualized: A man with a package walks through a well-structured, well-lit store aisle.

33%

Cost reduction in serving the customer by delivering positive customer experiences. (Deloitte)

10%

Higher stock price growth in companies that communicate with strong customer orientation. (McKinsey)

2x

Customer-oriented companies achieve more than double the revenue growth. (McKinsey)

How customer-centric is your company?

Find out with our quick Readiness Check. Answer just 9 questions to gain valuable insights into your customer-centric maturity. You’ll also see how your company compares to 50 others across various industries.

Start the Readiness Check
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Customer Centricity Success Factors

Customer Experience

The Customer Experience covers all touchpoints a customer has with your company – from brand perception and support to service usage. An optimal User Experience Design ensures a seamless and positive customer journey.

Customer Value

Customer Value measures not only the worth of a customer to the company but also the benefits the company provides to its customers. A customer-centric company dynamically considers both perspectives and continuously optimizes the added value.

Customer Lifecycle

The Customer Lifecycle encompasses all phases of customer interaction – from the first contact to long-term engagement. The goal is to identify pain points and continuously strengthen the customer relationship.

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Why is Customer Centricity your competitive advantage?

Because Customer Centricity means…

  • Equipping your team with the right skills and insights to not only understand customer needs but to exceed them.
  • Placing the customer at the heart of every decision – from products to services – to drive customer satisfaction, loyalty, and long-term trust.

At valantic, we go beyond best practices in strategy and innovation – we work closely with you to seamlessly integrate Customer Experience Management, Customer Lifetime Value, and the Customer Relationship Management approach into your projects.

Customer Centricity Offerings

valantic understands the key questions of a customer-centric organization

Data & Insights

“How can we measure and enhance customer satisfaction through Big Data and Data Analytics?”

Customer centricity with AI

How data analysis anticipates customer wishes before they arise

At valantic, we elevate customer centricity beyond reactive measures by harnessing AI analyses to unlock deeper layers of customer understanding—predicting behaviors, decoding sentiments, and preempting needs for proactive personalization.

Our AI-driven data analysis anticipates customer wishes before they arise, transforming vast datasets from touchpoints into actionable foresight: predictive models forecast churn risks and purchase intent with accuracy, while sentiment analysis scans feedback in real-time to gauge emotional drivers and refine journeys on the fly.

This isn’t just data—it’s empathy at scale, enabling faster loyalty gains through tailored interventions, as seen in our integrations with CRM systems that evolve from descriptive to prescriptive intelligence.

AI Enhancements for Deeper Customer Insights:

  • Predictive Behavior Modeling: Analyze historical patterns to forecast next-best-actions, reducing acquisition costs via targeted nurturing.
  • Real-Time Sentiment Analysis: AI processes VOC data across channels to detect nuances in feedback, boosting NPS  through sentiment-led optimizations.
  • Anticipatory Personalization: Leverage analytical AI for pattern recognition in customer data, enabling proactive offers that align with unspoken preferences and drive  higher engagement.

 

 

Business & Offering

“How can we maximize the value for our customers to retain them in the long term?”

Organization & Technology

“How do we adapt culture, processes, and systems to achieve consistent Customer Centricity?”

Successful Projects: Customer-Centric Growth through Digital Transformation

Do you just want to introduce your product to the market – or grow sustainably with your customers? valantic supports you in developing a sustainable, customer-centric business strategy. Let’s optimize your strategy together!

Let’s connect and realize the possibilities!

Mareile Eckart, mm1

Grüezi from Zürich

Mareile Eckart

Managing Director

valantic

Alexander Fetzer Contect for Digital Accessibility

Hallo from Mannheim

Alexander Fetzer

Director Retail & Consumer Business

valantic

Christoph Pschorn, Managing Director valantic Division Customer Experience

Hello from Munich

Christoph Pschorn

Managing Director

valantic Division Customer Experience

valantic Knowledge

Personen im Gespräch

Key to Omnichannel Marketing Automation: Unified Customer Experiences with CDPs

Key to Omnichannel Marketing Automation: Unified Customer Experiences with CDPs