Modern and expandable e-commerce platform
With a focus on user experience, multi-channel, and future expandability
Placed in the shopping cart in a few steps, on the workbench or at the construction site in the shortest possible time: This Swiss supplier of tools, hardware, and fastening technology is entering the next digital generation of B2B sales with its new online shop www.sfs.ch. And this way, it is pursuing a customer-oriented, future-looking vision.
Several orders per day, more complex customer requests, and higher expectations: With this new platform, SFS is incorporating these changes into its digital strategy. The new online shop offers more than 150,000 products, appropriate for a wide variety of customer groups including mechanical workshops, carpentry shops, construction, and industry.
The project consisted of pre- and analysis phases with user interviews, UI/UX tests, and card sorting, the structuring of the information architecture, the design and HTML development, the realization of the SAP Hybris Commerce platform, as well as integration into SAP ERP. Learn more about the topic Customer Experience