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Adobe Experience Manager (AEM) Sites

Adobe Experience Manager (AEM) Sites is a modern enterprise content management solution for organizations that want to create, manage, and deliver digital content efficiently across all digital touchpoints. With AEM Sites, websites, mobile applications, and other digital offerings can be centrally managed and tailored to specific target audiences.

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What is Adobe Experience Manager (AEM) Sites?

Adobe Experience Manager (AEM) Sites is Adobe’s content management module for creating and managing digital experiences. As part of the Adobe Experience Cloud ecosystem, AEM Sites enables organizations to deliver content quickly, consistently, and at scale. The solution provides a central platform for managing content across websites, apps, and other digital channels.

In addition to AEM Sites, Adobe Experience Manager also includes specialized components such as AEM Forms for form management, AEM Assets for media and digital asset management, and AEM Guides for creating and maintaining technical documentation.

Why use Adobe Experience Manager Sites?

Organizations choose Adobe Experience Manager Sites because it helps them implement content strategies efficiently and manage digital offerings in a targeted way. The platform offers several key advantages:

  • Centralized management across all channels: Content can be created once and reused across multiple channels.
  • Headless CMS architecture: Maximum flexibility when delivering content to different endpoints.
  • Personalization and audience targeting: Content can be delivered based on user groups and contextual data.
  • Seamless integration with the Adobe Experience Cloud: Existing Adobe environments can be easily extended.
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Benefits of Adobe Experience Manager Sites

Adobe Experience Manager Sites provides a modern CMS platform that meets the high requirements of both B2B and B2C environments. Key benefits include:

  • Flexible content structure: Create reusable content modules that can be used across different channels.
  • Omnichannel publishing: Publish content not only to websites, but also to mobile devices, social platforms, and other digital environments.
  • Integrated workflows: Built-in approval processes and versioning enable efficient collaboration between teams.
  • Personalized experiences: Increase customer engagement through targeted content for specific audiences.
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Our expertise: Adobe Experience Manager Sites

As an Adobe Gold Partner, valantic supports organizations in the implementation, integration, and optimization of Adobe Experience Manager Sites. We advise you from strategic alignment through to technical execution, enabling you to unlock the full potential of your AEM platform.

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Adobe Experience Manager Sites in B2B use

An internationally operating company from the industrial sector uses Adobe Experience Manager Sites to manage its global brand presence in a consistent and efficient way.

Initial situation

  • The company operated multiple country-specific websites with different language versions and individual product information. Content maintenance was handled separately, making it time-consuming and inconsistent.

Our solution with Adobe Experience Manager

  • Central content library: Content is created once and rolled out across multiple languages and all relevant pages.
  • Targeted personalization: Visitors receive industry-specific content and recommendations.
  • Headless integration: Product data was connected to the existing PIM system via an interface.
  • By using Adobe Experience Manager, the company was able to significantly improve its time-to-market, standardize content quality, and streamline content maintenance processes.

Get started with Adobe Experience Manager (AEM)

Ready to transform your digital content strategy? Contact us to learn how Adobe Experience Manager Sites can help you build scalable and personalized digital experiences.

Hartwig Göttlicher

Hartwig Göttlicher

Head of Business Development

valantic