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Composable ticketing for Austria’s greatest skiing paradise

Composable ticketing for Ski amadé

valantic created a scalable, modular ticket shop system for Ski amadé, elevating performance, user experience, and digital sophistication. Guests can now book day, multi-day, or season tickets with ease and flexibility – enabled by intelligent pricing, intuitive navigation, and regionally adapted shop design.

2 Skifahrer auf einer verschneiten Piste im Skigebiet von Ski amadé
The challenge.

Digital experience meets smart structure.

From tradition to transformation: an experiential ticket shop that wows visitors

The legacy booking process required a complete redesign to ensure long-term viability, enhanced usability, and technical flexibility.

Ski amadé

Ski amadé

Mockup of the Ski amadé ticket shop – once on desktop and twice on mobile

Mockup of the Ski amadé ticket shop for ticket personalisation

Mockup of the Ski amadé ticket shop on three mobile devices

Booking skiing adventures has never been easier.

The solution.

In close collaboration with Ski amadé, valantic developed a completely new, modular ticket shop setup with SSO capabilities. The project began with a clearly prioritized MVP, focusing on core functionalities. Building on this foundation, the system was gradually expanded with additional modules – such as experience bookings and an online early bird system powered by SmartPricer – ensuring maximum scalability and flexibility. Each region benefits from its own affiliate shop featuring a tailored product range and localized design. An integrated back office streamlines everything from order processing and maintenance to reporting.

Mastering complexity, experiencing convenience.

The highlight.

The special highlight: striking the perfect balance between complexity and convenience. Automated production processes for FriendsClub cards, flexible rule sets for campaigns and promotions, and a seamless user experience all come together in a smart system. Users can intuitively manage their data, contacts, and tickets via centralized accounts, accessible across all devices.

Mockup of the Ski amadé ticket shop

Year-round experiences in five regions.

Year-round experiences in five regions. The client.

Ski amadé is Austria’s largest skiing paradise – uniting five unique resorts: Salzburger Sportwelt, Schladming-Dachstein, Gastein, Hochkönig, and Großarltal. Together, they offer an inspiring alpine experience year-round. Since 2002, Ski amadé has partnered with valantic to drive its digital transformation. In addition to the modular ticket shop system, the long-standing collaboration has produced a range of innovative digital solutions, including a multilingual website in 11 languages and engaging online experiences.

Mockup of the order overview in the Ski amadé ticket shop

Innovation through partnership.

The collaboration.

For over 20 years, Ski amadé has relied on the digital expertise of valantic. This long-standing partnership goes beyond trust – it is based on a deep understanding of shared goals, processes, and expectations. That mutual insight is a key success factor, reflected in the quality and precision of every implementation. The experienced, well-aligned project team leveraged this advantage in the development of the new ticket shop system: from a clearly defined MVP to a scalable, future-ready solution.

Mockup of the checkout process in the Ski amadé ticket shop

Better bookings, stronger growth.

The objective.

The goal was to develop a system geared for the future that not only simplifies ticket sales but also elevates the digital experience – across performance, usability, and design. At the same time, the solution needed to be flexibly expandable, capable of handling technical complexity efficiently, and allow for easy management of special promotions and campaigns.

Digital excellence that performs.

The results.

Since its launch, the new ticket shop has impressed users with its excellent page load speed, intuitive booking processes, and reliable pricing logic. Flexible in the back end, intuitive in the front end: This combination ensures smooth processes and an inspiring user experience.

Project highlights at a glance

Maximum modularity

Future-ready system architecture designed for maximum flexibility and scalability.

Online early-bird booking system

SmartPricer integration enables dynamic pricing and targeted offers for different user segments.

Affiliate shop system

Individual shops per region – customized product ranges and localized design for a cohesive yet regionalized user experience.

User-friendly “back office”

Centralized management with booking overviews, export functions, and advanced filter logic.

Central user profiles

Intuitive account system for managing master data, family members, and ticket bookings in one place.

SSO & app integration

Seamless cross-platform experience through Single Sign-On and full app connectivity.

Your contact at valantic

Get in touch with our experts now for a personal consultation!

Michael Urban, valantic

Michael Urban

Consultant

valantic