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Picture of wine bottles in a wine rack, a mobile phone on which an online shop is displayed and two people in a consultation, valantic Customer Experience (CX)
Annie Wilmer
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In Orlando, SAP announced that with the introduction of the SAP C/4HANA Suite, it will revolutionize CRM. CRM will become CX (Customer Experience) and the focus will be more clearly on the customer.

For this, SAP has already connected the familiar components Marketing, Commerce, C4C, CallidusCloud & Gigya with one another to produce the intelligent cloud suite C/4HANA. C stands for customer, 4 for the fourth generation, and HANA is the platform technology.

Graphic with the inscription "Welcome to the Family!", valantic Planning Analytics User Day
valantic Planning Analytics User Day

We are excited about this step! The good news for our potential customers and customer: we started relying on this intelligent solution add-on early on and have been a partner of CallidusCloud and Gigya for a while already!

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