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Part of our SAP customer experience solutions

SAP Commerce Cloud

Fast, easy, personalized, and reliable: This is how customers want their online experiences to be. B2B, B2C, B2B2C or D2C: The SAP Commerce Cloud (formerly Hybris) is able to meet all these requirements in different environments. The e-commerce solution combines all digital and physical customer touchpoints in a single platform.

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At valantic, we know this solution inside out – and are happy to work with you to implement exceptional and seamless customer experiences.

An e-commerce solution that’s flexible & scalable What exactly is the SAP Commerce Cloud?

The SAP Commerce Cloud is part of the so-called SAP Customer Experience Solutions (SAP CX Solutions). As the name suggests, it’s all about your customer experiences. SAP Commerce Cloud is best understood as a kind of framework: It allows companies to provide the ideal commerce functionalities to end customers at every touchpoint.

How does this work? With a corresponding architecture layer system that accommodates customer data, processes, and the user interface. This is precisely why we like to emphasize that SAP Commerce Cloud is much more than just an online store. It is a flexible and scalable e-commerce solution that enables a consistent brand presence across all touchpoints.

Performance and flexibility go hand in hand with a high level of complexity in terms of coding and software development. You don’t know much about that? No problem at all, because that’s exactly what the tech geeks at valantic are here for.

Our team knows how the front-end and back-end as well as processes such as price calculations interact. How interfaces are connected, and how a custom front-end design works. As a result, a wide variety of requirements can be mapped – and individually tailored to your company’s customers.

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Creating seamless customer experiences SAP Commerce Cloud

Used correctly, the SAP Commerce Cloud is highly performant and powerful – and always remains flexible. However, these functionalities also bring with them a certain level of complexity and development time. Your advantage at valantic: Our experts have been familiar with the subject matter for decades and get the best results out of the SAP Commerce Cloud for you!

You too can benefit from our immense wealth of experience!
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Advantages for companies

In terms of extensions, customizations and scalability, the architecture of the SAP Commerce Cloud offers tremendous possibilities. Compared to the competition, this increases the speed of innovation in your company. Other benefits include:

  • Omnichannel commerce: consistent shopping experiences across channels
  • Targeted personalization: Content tailored to customers increases the average order value in the online store.
  • Easy integration: with SAP S/4HANA, SAP ERP and other SAP customer experience solutions (SAP Sales Cloud, Service Cloud, Marketing Cloud and Customer Data Cloud)
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Benefits for the end customer

What does the SAP Commerce Cloud end customer have that other users don’t? An unparalleled shopping experience. In other words, customers can expect a consistent brand presence and a user-friendly design across all devices. The platform offers customized and highly personalized real-time experiences. Users feel they are being addressed directly and individually.

This is complemented by optimal service: The SAP Commerce Cloud helps customer support staff to keep an eye on relevant customer data at all times. The platform also provides support in this context with selected customer self-services. As a result, inquiries and complaints can be responded to as quickly as possible.

valantic CX as a SAP Commerce Cloud specialist Important features & success stories

If you opt for the SAP Commerce Cloud – then you should do so together with valantic! We are a long-standing SAP Gold Partner, so you can be sure of efficient project implementation. Do you want to optimize the customer experience and order management of your business? For us, the most important features of the SAP Commerce Cloud are:

  • Versatile commerce platform: The SAP Commerce Cloud is a web store, product content management system (PCM/PIM), web content management system, product configurator, AI and chatbot in one.
  • E-commerce: omnichannel storefront for a uniform – country- and brand-independent – look of the store, powerful search functionalities, flexible promotions, plug-and-play scalable shopping cart and purchase experiences
  • Context-driven services: personalized customer engagement through personalized content such as recommendations, shopping carts, and wish lists, machine learning, A/B testing, and real-time algorithms to maximize conversions
  • Product information management: consolidate and publish product data and catalogs, intuitive and user-friendly management console, multilingual catalogs
  • Customer experience management: modify content directly in the preview, drag-and-drop interface for easy store design and use, unified advertising campaigns
  • Order processing: purchase and collection of goods on any channel, returns via self-service, constant transparency, effective procurement and allocation


For more detailed information, see SAP’s product folder. You will also be impressed by our success stories!

Success stories and more

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Special topic: cloud migration

Move to cloud – with SAP and valantic

There are still client companies that operate SAP Commerce on premise. If you are one of them, we advise you: Switch now! We would be happy to show you why migration to the SAP Commerce Cloud is well worthwhile.

With SAP Commerce, there are many small cost items for various products and services: operating system, supporting software, hardware to run this software, and the required staff … The situation looks completely different with the SAP Commerce Cloud. The following arguments speak for migrating your solution:

  • a clear cost position
  • high availability thanks to included software updates
  • 24/7 support with less or no company internal staff required
  • reliable support of SAP Commerce Hosting by dedicated experts
  • proven and secure solution that automatically scales if necessary


Sounds like an attractive option? We think so too! Learn more about successful cloud migration with SAP and valantic in our whitepaper and on our blog!

Ready for the SAP Commerce Cloud?

Just give us a call!

Andreas Haas - Manager New Business at valantic CX

"Hello" from Mannheim

+49 152 2265 0514

Andreas Haas

Portrait of Martin Schmutz, valantic CX, Customer Experience

“Grüezi” from St. Gallen

+41 79 540 76 87

Martin Schmutz

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"Servus" from Wien

+43 664 5355 237

Nemanja Vojinovic