The author

Jasmin Soffareny
Consultant Marketing, Sales & Communication

Jasmin Soffareny is intensively concerned with digitization and its effects on companies and society. Her numerous blog and specialist articles are devoted to this topic. Both her work as a freelance editor of a local newspaper and her subsequent many years of experience as a press spokeswoman, PR consultant and editor for numerous industrial clients on the agency side provided the graduate lawyer with a broad portfolio of industries and topics in the B2B and B2C sectors. As a marketing consultant and corporate blogger in the area of IT and consulting services, her focus is on digitization topics in the context of SAP/ERP solutions.